Kuala Lumpur, November 23, 2012 – La Martina, the Argentinean luxury polo brand, celebrated the grand opening if its flagship store at Pavilion KL, making it the first flagship boutique in Malaysia and Asia with a spectacular and stylish event featuring an array of performances and exciting activities. The La Martina brand and boutique is exclusively managed by the region’s leading specialist retailer – Valiram Group.
Over 300 socialites, celebrities, polo players and media were hosted to an evening of La Martina chic where they stylishly dressed to the occasion and many were even spotted wearing La Martina. As guests arrived, they were ushered to pose with La Martina mallets and helmets in a fun and relaxed ambience.
The much awaited launch began with live polo ponies seen together with the Malaysian Polo National Squad players, all handsomely dressed in La Martina on display outside the Raja Chulan drop-off point, on Jalan Raja Chulan, followed by a La Martina lifestyle fashion show and cocktail party.
His Royal Highness Tengku Mahkota Pahang Tengku Abdullah Ibni Sultan Haji Ahmad Shah Al-Musta’in Billah, President of the Royal Malaysian Polo Association graced the grand opening, looking dashing in a one-of-a-kind personalised La Martina polo t-shirt. As His Royal Highness arrived, he was greeted with a formal salute by the four Malaysian Polo National Squad players as a gesture of respect while making his way to the event area. Accompanying His Royal Highness were the Founder of La Martina, Mr. Lando Simonetti, Valiram Directors, Sharan, Ashvin & Mukesh Valiram, and the Ambassador of Argentina, H.E Maria Isabel Rendon.
To inaugurate the momentous occasion His Royal Highness and guests were entertained with a beautiful cultural Kuda Kepang performance, by the dancers of the Malaysian Drum Symphony. Following speeches from Ashvin Valiram and Lando Simonetti the store was officially officiated by His Royal Highness Tengku Mahkota Pahang Tengku Abdullah Ibni Sultan Haji Ahmad Shah Al-Musta’in Billah. Emcee Fay Hokulani then invited His Royal Highness to complete the opening ceremony by scoring a polo ball into the store.
Perfectly embodying La Martina style, guests mingled and enjoyed a special tailored-made Argentinean inspired menu and cocktail with an array of canapés, live carving stations as the stage and runway came to life. Guests were entertained through-out the night by the sexy and gorgeous, South American Singer, Greisy Martin Padron and her dynamic band. Models decked in La Martina Men and Women’s ready-to- wear collection enraptures the imagination of guests. The female models walked the runway in dazzling shades of colors, while the men looked undeniably voguish.
As the night went on, guests were mesmerized by the groovy sounds of modern cosmopolitan to the vibe of a chill out ambient as the talented and beautiful DJ Nadia took over the DJ Decks with full energy. Guests were seen partying till late which ended the event on a high note.
From its origins in Argentina, La Martina has become one of the leading casual brands in the fashion arena. It is the quintessential international polo brand that represents elegance, prestige and the traditions of polo. La Martina has been known for years due to its distinguished and exquisite range.
La Martina fulfills the style needs of everyone. A collection of various designs and patterns are available in the brand. La Martina always keeps up to date with the current trends and also provides the best quality available.