The new stores at International Finance Centre (IFC) and New Town Plaza are scheduled to open on April 26th and April 27th, respectively. They will offer customers access to an assortment of best-selling Victoria’s Secret beauty products including the iconic FiFi Award winning prestige fragrance Victoria’s Secret Bombshell and the newest launch fragrance Fabulous, in addition to the popular scented, VS Fantasies body care range.
Be dazzled with our Collector’s Edition of Victoria’s Eau de Parfum made with Swarovski Elements and be inspired by the unparalleled beauty of pure diamonds and the glamour of our award-winning Victoria’s Secret Bombshell fragrance
Exclusive to our IFC store location, dazzle & delight with the stunning limited edition red and gold two- toned sequined satchel. Beautifully lined with an iconic Victoria’s Secret leopard print with zipped internal pocket and convenient phone sleeve, each bag features a hanging detachable leather tag inscribed with “Victoria’s Secret loves Hong Kong” and details the Limited Edition number on the reverse so you know it’s exclusively yours!
For the organized jet-setter, wallets in beautiful coated canvas and Saffiano genuine leather; and our Victoria’s Secret Jet Set passport covers are available in array of colors and finishes including a pretty pink pearlized patent leather, rose gold graffiti or a hand-painted nude with pink stripe.
At IFC, the European crafted storefront is dressed in beautiful Black Cherry Starfire glass with large iconic images. The interior features beautifully polished Italian Pink Onyx and Dark Brazilian Quartzite floors inlayed with custom cabochon accents and silver rubbed wood finished fixtures with unique hand-laid foil lacquer details, which add opulence and grandeur. These moments provide a framework for focal walls detailed in custom art glass with crystal encrusted back lit display niches and surrounded by a warm nickel and pink-accented merchandise area. Other highlights include a gallery of autographed photographs of iconic supermodels, printed in rich silver gelatin tucked in water gilded frames.
The New Town Plaza store features over-scaled backlit color images flanking a dramatically wide entrance allowing sweeping views of the entire store leading to the stunning, illuminated fragrance bar that showcase the brand’s signature scents. Framing this area are halo lit, pink satin silk ribbon-lined niches which emphasize the newest offerings, while the interior of the shop is centered around a video array of flat screens showing highlights of the Victoria’s Secret Fashion show and all things Supermodel.