Wonder Awaits – A Romantic Tribute to GODIVA’s Founder Pierre Draps

Fine Foods | 1 November 2019

GODIVA shines again this year with its new digital advertising campaign produced by one of the world’s leading ad agencies, McCann London – Wonder Awaits. Dedicated to create wonder and delight for its consumers every day with its products, the campaign redefines the brand with exciting, uplifting creative concepts to motivate younger audience to always have a playful curiosity to explore life because the world is always wonderful.

GODIVA shines again this year with its new digital advertising campaign produced by one of the world’s leading ad agencies, McCann London – Wonder Awaits. Dedicated to create wonder and delight for its consumers every day with its products, the campaign redefines the brand with exciting, uplifting creative concepts to motivate younger audience to always have a playful curiosity to explore life because the world is always wonderful.

“Wonder Awaits was created to reach taste lovers worldwide, and we are excited to share this work with our fans and give them a taste of GODIVA, while showcasing our brand purpose: opening people’s eyes to a more wonderful world. A world with GODIVA chocolate, of course.” Shared GODIVA Chocolatier’s Chief Marketing and Innovation Officer John Galloway.

Tapping onto GODIVA’s founder and master chocolatier Pierre Draps’ sweet love story with his wife Eugenie, the campaign showcases how GODIVA’s chocolates are the indulgence love birds from all walks of life need in connecting with each other and growing their special relationships.

GODIVA's founder and master chocolatier Pierre Draps
GODIVA's founder and master chocolatier Pierre Draps
GODIVA's founder and master chocolatier Pierre Draps
GODIVA's founder and master chocolatier Pierre Draps

“Wonder Awaits was created to reach taste lovers worldwide, and we are excited to share this work with our fans and give them a taste of GODIVA, while showcasing our brand purpose: opening people’s eyes to a more wonderful world. A world with GODIVA chocolate, of course.” Shared GODIVA Chocolatier’s Chief Marketing and Innovation Officer John Galloway.

Tapping onto GODIVA’s founder and master chocolatier Pierre Draps’ sweet love story with his wife Eugenie, the campaign showcases how GODIVA’s chocolates are the indulgence love birds from all walks of life need in connecting with each other and growing their special relationships.

When Pierre was a young man in Belgium, he learned how to make his now famous truffles simply to delight his wife, who adored chocolate more than anything else. He dedicated his life to this art, and to her. Using this as a sweet inspiration, Wonder Awaits uses a creative approach of a whimsical romance between Pierre, a young chocolatier, and Mimi, a lover of sweets, as showcased In the video.

When Pierre was a young man in Belgium, he learned how to make his now famous truffles simply to delight his wife, who adored chocolate more than anything else. He dedicated his life to this art, and to her. Using this as a sweet inspiration, Wonder Awaits uses a creative approach of a whimsical romance between Pierre, a young chocolatier, and Mimi, a lover of sweets, as showcased In the video.

GODIVA strives to be a part of its customers’ daily life. “We are committed to creating destinations, products, and experiences that allow people to treat themselves with GODIVA every day – beyond just holidays or special occasions. GODIVA is growing exponentially, and we are dedicated to creating wonder and delight for our consumers at every touchpoint along the way – whether it be in our boutiques, cafés, at grocery and retail stores, or online.” says Annie Young-Scrivner, CEO, GODIVA Chocolatier.

GODIVA strives to be a part of its customers’ daily life. “We are committed to creating destinations, products, and experiences that allow people to treat themselves with GODIVA every day – beyond just holidays or special occasions. GODIVA is growing exponentially, and we are dedicated to creating wonder and delight for our consumers at every touchpoint along the way – whether it be in our boutiques, cafés, at grocery and retail stores, or online.” says Annie Young-Scrivner, CEO, GODIVA Chocolatier.

Visit your nearest GODIVA store to taste the fine chocolates and explore the wonderful world here.

Visit your nearest GODIVA store to taste the fine chocolates and explore the wonderful world here.

Godiva

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